1. It costs six times more to attract a new customer than it does to retain an old one.
2. A typical dissatisfied customer will tell 8-10 people about his problem.
3. Seven of ten complaining customers will do business with you again if you resolve the complaint in their favour.
4. If you resolve the complaint on the spot, ninety-five percent will do business with you again.
5. Of those customers who quit, seventy percent do so because of the attitude of indifference by the company or a specific individual.
6. All these facts, therefore, say that customer satisfaction equals success.
2. A typical dissatisfied customer will tell 8-10 people about his problem.
3. Seven of ten complaining customers will do business with you again if you resolve the complaint in their favour.
4. If you resolve the complaint on the spot, ninety-five percent will do business with you again.
5. Of those customers who quit, seventy percent do so because of the attitude of indifference by the company or a specific individual.
6. All these facts, therefore, say that customer satisfaction equals success.